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In this month's issue:
Thoughts of the Gurus is taken over by free Christmas presents from the Gurus.
Customer of the month - Beewell - holistic health.
Interesting UK Site of the Month - Nostalgia Victorian and Edwardian salvaged surrounds,
genuine relics like us, only in better condition. Nostalgia.co.uk.
Please pass on Thoughts of the Gurus to people in your network.
To leave the list or change email address, scroll to bottom.
Word count for that issue: 500 words
Approximate time to read: About 4 minutes
Return to archive
Free Christmas present from SEO Gurus
In any business, the people who work in it daily
can become too focused on their own issues and end up
communicating with colleagues and customers in their own
special language. Search Engine Optimization (SEO) is
particularly prone to this, because we spend so much time
interfacing to machines and working with search engine
algorithms. So, I thought wouldn't it be nice to give you, our
customers and potential customers, a taste of what it is
like to do SEO work for yourselves.
The first problem with that is some people working in SEO do
require a level of knowledge about the different aspects of
search engine optimization. The second problem is that a
number of tools are required even to do the most basic work.
So the answer seemed to be for us to create a free site that
combined a basic primer on SEO together with the basic
toolkit required.
We have put this site together at datacoms.co.uk
(just cut it into your browser),
and yes it is free to use and free of any pop-ups or other
annoying spam. So, if you would like to try a few things for
yourselves before deciding whether you need professional
SEO advice, feel free to use the site and recommend it to
your friends.
And now our poem
Written by my partner, reflecting the Free SEO Tools from the SEO Gurus.
Im in my cave, and looking out kind of furtive,
The reason being, psychologically, I am low assertive,
It seems to me with dinosaurs just outside the cave,
Its entirely reasonable now, to be anything but brave,
However the tribal psychiatrist demands that I must face my
fears,
And he issued me with stones, and little wooden spears,
And so I went out bravely, into the land of fools,
And got quickly eaten because I lacked the proper tools.
"You see things haven’t changed much," the tutor whispered sage,
"Psychiatry still screws up, no matter what millennium or age",
He pauses for best effect, and to let the chuckles die,
"What's needed was planning, and the means to try."
"So they tried all sorts of weapons, all sorts of cunning ruse,
But they always ended up, as just amusing little chews,
And just when they were despondent, try as they might,
Along came Dinosaur disaster, in a great big meteorite."
"So there's a lesson in the parable, of your cavemen of old,
Don’t listen to the shrinks and to anything you are told,
For if you are to triumph, over the odds against the rules,
You will need a bigger club, or ideally 21st century tools,
We don't have huge dinosaurs now with which to fight,
But PCs and internets where things have to be right,
So ignore your Psychiatrist when problems rear their head,
Just go and see your Guru, and use his tools instead.”
The poem you just heard and wondered at in awe,
Is my totally new creation and not cribbed from one before,
And the Tutor is a Fowler, mentioned on the training pages,
Who uses methods slightly more in tune to current ages,
There may not be any dinosaurs lurking on your drive,
But these days a super virus may be all too much alive,
And though Bigman "G" isn't Pterodactyl proof, it avoids bad links,
And dodgy linking areas, and your ranking quickly sinks.
So crawl out of your cave and click on the link into tools,
That validate bad html and make your website cool,
That check your viability and show just where you are,
And put you back into charge, instead of watching from afar,
Bigman "G" will love you, the more you do right and sound,
For these tools will pare away all that is not allowed,
And should you need an expert we are here never doubt,
Not with psychiatric counselling, but with proper technical
clout.
One day I stepped outside my cave, and the creatures were in
shock,
For I hadnt brought a little spear, hadn’t primed up my
flintlock,
Hadnt sharpened up my arrows, with my trusty longbow in tow,
Hadn't brought a big pistol or a nasty grenade to throw,
No I had brought a massive tank, and though it was overkill,
I flattened all the bloody creatures that ever wished me
ill,
And so instead of cowering, like me come out clanking,
And visit the Gurus tools site, develop your prime
ranking.
SEO Gurus Free Offer
All you need to do is send me,
john@seogurus.co.uk, your website URL and we will give you our free audit of your
html code. The audit will show you if there are any broken links on your site, which makes
it more difficult for the spiderbots to index.
Customer of the Month
Every single month we will endeavour to bring you a "Customer of the Month", a successful
site which you can visit and compare to what you may have in mind for the future yourselves.
This month, it is the BeeWell, a small company formed in
July 2003, with a very simple goal in mind. To provide high
quality, cost effective, products centred around the Three
pillars of integral health - Purification,
Nourishment and Regeneration. This with a unity of
body, mind and spirit. All of their products are, and will be,
selected for their abilities to demonstrate a real
contribution to your health, and are synergistically tested
before we use them or offer them for sale. So come and join
us in good health and
Beewell.
If you have any comments about our ezine (good or bad) please contact me.
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